New Phone Who Dis
Where it came from
The phrase floated around Twitter as early as 2009, but it really detonated after Seth Meyers used it in his 2014 Emmys monologue — claiming Tina Fey and Amy Poehler texted him "new phone, who dis?" when he asked for joke help.
The universal escape hatch for any text you don't feel like answering. Got a passive-aggressive message from your aunt? New phone who dis. Ex texting you at 1am? New phone who dis. Boss asking why the report is late? OK maybe don't use it there.
The joke is that nobody actually believes you got a new phone. It's a polite-ish way of saying "I'm pretending you don't exist for the next 48 hours." Bonus points for using it on someone who literally just texted you ten minutes ago.
It mutated into image macros, screenshots of fake text threads, and a whole genre of "reply to your enemies with this" content. Still gets pulled out whenever someone needs plausible deniability for ignoring a text.
Search interest, over time
↳ data courtesy of google trends
